by Katie Franco | Jan 23, 2019 | Public Relations, Tips and Tricks
Whether as a press release or Facebook post, you are responsible for representing the airport in a clear, professional manner. But when each platform requires a different tone and amount of information, things can get tricky. Here are a few tips that will help you... 
by Katie Franco | Jan 15, 2019 | Airports, Public Relations
As the government shutdown continues to affect federal TSA workers, how should airports respond to the press? The sick-out from TSA employees who aren’t being paid is another issue in which the airport has no control but is still the focus of the reporting. The media... 
by Katie Franco | Jan 11, 2019 | Airports
For the latest look at clever airport marketing tactics, look north to Hamilton International Airport (YHM). The airport serves the Ontario region, with year-round service to six Canadian destinations and a dozen seasonal destinations throughout North America. The... 
by Katie Franco | Jan 8, 2019 | Public Relations
Is media just the press? Do blogs count? What if it’s your blog? What is owned media, what is earned media, and what is paid media? While the terms can be tricky, they’re all here to help you deliver your message. Earned Media Earned media—media you don’t pay for,... 
by kelliott1490 | Jan 7, 2019 | Uncategorized
Welcome to Aviatrix Communications! In addition to supporting aviation clients, we’ve also begun a blog in order to provide resources and inspiration for marketing executives, airport managers and new PR officers alike. We found that there wasn’t a single space or...
Founded in the same spirit that made early female pilots such pioneers, Aviatrix Communications is here to help airports and aviation companies perform their own incredible feats of outreach and engagement. We’re fearless and cutting-edge, award-winning and capable. We believe that the aviation industry is a new adventure every day, and can’t wait to use our enthusiasm and our experience to help you share your organization’s positive impact on your community.